Love where you live – help us keep the link road clean

Cllr Rodney Cann, McDonald’s franchisee David Hunt and Helen Morse from NDC.

Posted on: 4 March 2016

An anti-litter campaign is being held again, following a successful partnership last year between North Devon Council and local McDonald’s restaurants.

Love Where you Live has just kicked off with a litter pick along the North Devon Link Road. The clean-up, along a 34 mile stretch of the road, will run until the start of Easter.

Executive Member for Environment, Councillor Rodney Cann, says: “We’re delighted to have our local McDonald’s franchisee support our efforts again to help keep North Devon clean. The link road is key to this campaign, as it’s the main gateway into our district, used extensively by local people and visitors. However, Love Where You Live is not just about us picking up litter. It’s about highlighting how everyone is responsible for keeping their neighbourhoods clean – starting off with not dropping litter in the first place.”

David Hunt is the local McDonald’s franchisee, with six restaurants operating in North Devon, Torridge and Somerset. He says: “At McDonald’s, we carry out regular litter picks around our restaurants. However, it’s disappointing to see that some litter left across the district, in places such as the link road, is fast-food packaging. Therefore, we’re keen to lead by example, which is why we’re proud to sponsor Love Where You Live. We hope this will help other people realise we all have a role to play and a duty to act responsibly by cleaning up after ourselves.”

It’s the third time McDonald’s has contributed towards the link road clean-up, with last year’s efforts resulting in more than 1,000 bags of litter being collected by the council.

As part of this latest campaign, motorists will see campaign stickers on wheelie bins in laybys along the link road, encouraging them to use the bins provided. There will also be community litter picks held later in the year, again supported by McDonald’s. Further details of these events will be released when confirmed.

The campaign feeds into the council’s ongoing scheme ‘Team Up to Clean Up’, which encourages the wider public to organise their own community litter pick events across North Devon.

Cllr Rodney Cann continues: “As part of Team Up To Clean Up, we will be on hand to offer help, advice and loan equipment to groups committed to keeping our neighbourhoods, beaches and public spaces clean and litter-free. This may involve groups holding one or two litter picks a year – whatever they can arrange, we will be happy to support.”

For more information about Team Up To Clean Up, please email

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Posted in: Environment